Küstenperle Spa Hotel

Küstenperle – Fofftein för de ganze Familie


The Küstenperle is a four-star beach hotel & spa at Büsumer Perlebucht. The family-run hotel with 92 rooms and suites also include the restaurant Deichperle, the bar Schneiders, and the Spa-Perle, a spacious spa and wellness area.


Bräutigam & Rotermund accompanied the Kahlke-Schneider family from the beginning and developed a vision in Brand Strategy Workshops, elaborated the brand values, and designed a brand story, which served as a basis for all further measures.
The core theme is the modern interpretation of the traditional and regional values of the North Sea. In cooperation with the architects, we developed spatial communication and a guidance system for the entire building. At the heart of the communication are maritime illustrations, which are used both boldly on walls and individually as a repeat on wallpaper and promotional items. In addition to the visual language, a characteristic text tonality was developed based on the Dithmarsch plat. The hotel brochures as well as a responsive website incl. the booking tool complete the external presentation.


The nautical flag alphabet combined with the individual illustrations decorates many walls in the corridors of the hotel.


We especially appreciate the professional and always questioning way of working with BR*Studio and especially the impressive results.

David Schneider Managing Partner Küstenperle Strandhotel & Spa

From a creative idea to an identity that shapes an entire brand. Learn about how we collaborate.