We combine bold design with a forward-thinking strategy. We are BR*Studio.
Approach
Brand strategy, brand creation, brand experience, and digital experience: with unique branding, we make brands more visible and create stronger brand positioning. How we work.
Profile
At BR*Studio, we think and work as a true partner – reliable, strategic, bold, and future-oriented. Who we are.
Our News
A Seal of Trust – Redesign for Pecuria
Pecuria enables sustainable investments in care real estate, securing stable returns today and a guaranteed nursing home place tomorrow. With a distinctive seal monogram, we set a strong symbol of trust in a sustainable and long-term form of investment. The new brand identity extends the visual language of the logo into typography and design elements, creating a striking, refined, and premium overall impression across both digital and print applications.
Incidentally, the name Pecuria combines the Latin words “Pecunia” (investment) and “Curia” (care).
Shaping the Future of Mobility – MOIA at UITP 2025
What an inspiring few days at the UITP Global Public Transport Summit 2025 in Hamburg! Together with our partner Studio Huber, we created two immersive brand spaces: one at the main Summit in Hamburg’s exhibition halls, and another right in the heart of the city at Jungfernstieg.
MOIA, a Volkswagen Group brand, is on a clear mission: to make cities more livable and safe through shared, electric, and autonomous mobility solutions. UITP 2025 was the perfect stage to bring this mission to life — visible, tangible, and walkable.
Our goal: to translate MOIA’s brand strategy into a physical experience and make the idea of “connection” truly felt. Both spaces were designed as open, flowing environments — a deliberate break from traditional trade fair formats. No rigid zones. No hard barriers. Instead: intuitive paths, smooth transitions, and architectural openness that invited people to explore, pause, and participate.
The result: a spatial narrative that went far beyond classic presentation. It was a real invitation to engage — and a bold statement about the future of urban mobility: innovative, inclusive, and deeply human.
It’s Rallye-Time! Learning sustainability the fun way.
We teamed up with Main-Taunus-Zentrum and ECE to create an interactive sustainability rally for kids – fun, playful, and packed with knowledge. Meet Spike the Hedgehog, our lovingly designed rally guide, who leads kids through hands-on stations on topics like circular construction, water protection, and bat habitats.
The experience comes to life on-site with custom-designed stations by Studio Huber and is digitally enhanced with vibrant animations by Musclebeaver. At each stop, QR codes unlock digital extras – from videos to fun quizzes and bite-sized knowledge for kids and grown-ups.
We’re excited to make sustainability something you can actually experience – with a whole lot of fun along the way.
We’re always on the lookout for new joint projects. Tell us about yours.